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  • Having worked in communication design all of my life, it's second nature for me to always be looking at the things around me.

    I snapped this shot in a cab on my first visit to Dubai back in 2002 because i thought it such a great example of how graphic design can make a brand transcend language.

    I can't read a word of Arabic, but it still says 'Schweppes' to me. How cool is that?

    It was strangely comforting.
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